Day 16. Understanding UX Frameworks
Frameworks
Maps that provide step-by-step guidelines, principles and tools to help you approach solving design problems and creating user-centered solutions.
There are 3 popular design frameworks that embrace human-centered design principles.
Design Thinking
It encourages you to step into the shoes of your target audience. It has 5 phases or steps.
1. Empathize: Understanding your target users, usually through research like user interviews, observing their behavior in online communities, and analyzing social media trends to open a window into their needs and desires.
2. Define: Understanding you have developed to define the problem you will solve with your app or website. Framing the problem with the target user in mind keeps your solutions focused on their needs.
3. Ideate: You and your team brainstorm as many creative solutions as possible, making sure the users’ needs are the focus of every idea. There are no bad ideas in this phase, no matter how wild. Users can even be part of the ideation process through things like online surveys.
4. Prototype: You’ll select the most promising ideas from the last phase and create sketches and other simple, low-fidelity mockups for each one. This is a phase you’ll return to again and again as you adjust and iterate on the design using anything from a basic wireframe to a high-fidelity clickable prototype.
5. Test: In this phase, you put your prototypes into the hands of users to get their feedback. Just like in the empathize phase, you’ll observe their interactions, conduct usability testing, and iterate on your design based on their insights.
Lean UX
The Lean UX framework embodies the "work smarter, not harder" philosophy by prioritizing rapid experimentation and continuous learning throughout the design process. It has 3 principles:
1. Cross-functional collaboration: designers, developers and other stakeholders work together, focusing on the user's needs.
2. Rapid experimentation: creating low-fidelity prototypes and testing them with users. Rapid iteration.
3. Continuous learning: feedback from users and testing drives ongoing iterations to design and deliver a user-centered experience.
The Double Diamond framework
It's also known as the Design Council Double Diamond, uses two interconnected diamonds—one for exploration (discovery) and the other for refinement (delivery), to describe the framework’s structured approach to complex design challenges.
1. Discovery: the UX design team explores the problem through the user's eyes. There are two facets to this diamond:
- Discover: user research and gathering data to understand user needs.
- Define: using the research to define the problem you're trying to solve with the design.
2. Delivery: creating and refining the solution to the problem.
- Develop: create and iterate on solutions. This might involve wireframes, prototypes, usability testing...
- Deliver: launching a website, app, or any digital product that meets the needs of the target audience.
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